Elizabeth Brasch, Mellow Mushroom’s Has a Vision

Welcome back to Pizza Quest!

Elizabeth Brasch is committed to delivering what she calls, “a higher order of pizza,” at Mellow Mushroom, where she serves as VP of Marketing and Menu Innovation. As anyone who has been to any Mellow Mushroom location knows, the notion of a pizzadelic experience is not at all far-fetched. And, for those who own their brands, this conversation with Elizabeth will be especially enlightening as we hear how a University of Georgia-born hippy-era pizzeria grew over the past fifty years into a formidable multi-unit operation with a fanatically loyal following wherever they pop up another location. After all these years, how do they keep it fresh and updated, while always staying true to their brand and its roots?  That, and much more, will be revealed in this week’s episode of Pizza Quest.