The San Marzano tomato is now protected by tight rules, like many wines, cheeses and even Pizza Napoletana, obtaining the DOP (Denominazione d' Origine Protetta) label in 1996 from the European Union for the processed product. Watch out for domestic imitators using the San Marzano name -- it's like calling jug wine "burgundy" or bulk sparkling wine "champagne."
These great tomatoes are the perfect start to the perfect pizza. The harvest of the San Marzano usually begins in August and continues until the end of September and sometimes later. It is a delicate crop and mechanization is not used. The labor required to train the vines, and the hand picked harvest (the true San Marzano is harvested multiple times, only when the fruit is completely ripe, not all at once) are two elements that lead to an increase in production costs.
Still, we think it's worth it. Take a 28oz can of imported San Marzano tomatoes, hit it with a potato masher, and you have the perfect pizza sauce. Check out our Smash Tomato Sauce.
And now, you can now Buy Strianese Brand San Marzano Tomatoes from the Forno Bravo Store -- at reasonable prices. Compared with some of life's other luxuries, this is one you will enjoy, and can afford!
Interested in San Marzano Tomatoes for your Pizzeria? Read more here.