The oil is wonderful; full bodied, fruity and flavorful, with a hint of pepper and spice. It is the standard to which other oils are compared.
The Italian olive oil marketplace can be confusing. There are many different standards and grades of olive oil, and not everything is disclosed on the olive oil label. For example, olive oil from other countries can be blended and bottled in Italy, and then labeled as Italian. Much of the Italian olive oil you see in the supermarket comes from Spain, Turkey, Tunisia, and Greece. In fact, while Italy produces only 20% of the world's olive oil, it actually consumes 28% of it, making it a net importer of olive oil -- not an exporter.
That is one thing that makes the Forno Bravo olive oil so special. You know exactly where the trees grow, how they are pruned, and even when the olives were harvested and pressed.
And while there is a DOC system (Denominazione D'Origine Controllata) for olive oil in Italy, very little DOC olive oil makes it to the U.S. Even the ultra-expensive Italian olive oil found in specialty shops typically comes from less-renowned locations, such as Sardegna, Puglia and Sicily. While those regions produce good olive oil, they do not have the climate, types of olive tree, or cultivation and pressing methods that make Tuscan olive oil the best in the world.
As a result, most of the Italian extra virgin olive oil sold in the U.S. just isn't very good, while a majority of the best Italian olive oil is sold and consumed in Italy -- close to where it was produced.
This is where we come in. As an importer of large Italian items, such as pizza ovens and fireplaces, Forno Bravo is able to cost-effectively import olive oil. We purchase directly from the mill, and we pass these efficiencies on to you. We think that you will be very impressed by this olive oil.
Order a liter to try it out, or order a Vera Pizza Napoletana Kit - it includes a 1 liter canister.
p.s. While you are shopping, check out our recently added Aceto Balsamico Traditionale di Modena (12 year old), directly imported from the producer in Modena. It's incredible.
See an Old-Fashion Stone Mill in Operation
Read about Extra Virgin Olive Oil and Pizza
Learn more about Italian Olive Oil Labeling Rules
Check out our Olive Tree Photo Journals